Organizational knowledge.
To be useful, organizational “knowledge” has to be captured and used. Here are some ways of capturing it and using it effectively: (a) keep it human; (b) focus on useful knowledge and “know-how”; (c) collect artifacts; (d) avoid an insular, isolated focus; and (e) keep your knowledge fresh. Briefly explain what you think each of these suggestions means. As you write your explanations, discuss the implications for strategic decision makers.